{"id":12159,"date":"2018-12-15T10:19:45","date_gmt":"2018-12-15T10:19:45","guid":{"rendered":"http:\/\/elizyazilim.com\/blog\/?p=12159"},"modified":"2018-12-15T10:19:45","modified_gmt":"2018-12-15T10:19:45","slug":"web-tasarimda-temel-navigasyon-kurallari","status":"publish","type":"post","link":"https:\/\/elizyazilim.com\/blog\/web-tasarimda-temel-navigasyon-kurallari\/","title":{"rendered":"Web Tasar\u0131mda Temel Navigasyon Kurallar\u0131"},"content":{"rendered":"<p><strong>Kullan\u0131c\u0131lar\u0131n web sitenizde kolayca gezinebilmeleri ve istedikleri bilgilere eri\u015febilmeleri i\u00e7in temel navigasyon kurallar\u0131na dikkat etmeniz \u00f6nemlidir.<\/strong><\/p>\n<p>Web sitesi navigasyon tasar\u0131m\u0131, web tasar\u0131m en \u00f6nemli k\u0131s\u0131mlar\u0131ndan birini olu\u015fturuyor. Web sitesini sa\u011flam bir temel, kolay kullan\u0131m ve iyi bir g\u00f6r\u00fcn\u00fcme sahip olacak \u015fekilde tasarlamak gerekiyor. Web siteniz yoluyla sat\u0131\u015flar\u0131n\u0131z\u0131, yat\u0131r\u0131m d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcz\u00fc ve t\u00fcketiciler ile etkile\u015fiminizi art\u0131rmak i\u00e7in hedef kitlenizin i\u00e7erikten nas\u0131l faydalanabilecekleri, web sitesinin d\u00fczeni ve sunumun en iyi \u015fekilde planlanmas\u0131 konusunda \u00e7al\u0131\u015fmal\u0131s\u0131n\u0131z.<\/p>\n<hr \/>\n<p><strong>Navigasyon nedir?<\/strong><\/p>\n<p>Navigasyonu birden fazla \u015fekilde tan\u0131mlamak m\u00fcmk\u00fcnd\u00fcr. T\u00fcketicilerin gereksiz t\u0131klamalar yapmadan ve kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131na maruz kalmadan arad\u0131klar\u0131 \u015feyi kolayca bulabilmelerine imkan veren web sitesindeki odak elementtir diyebiliriz. Ayn\u0131 \u015fekilde t\u00fcketicilerin web sitesindeki en \u00f6nemli bilgilere kolayca ula\u015fabilmelerini sa\u011flamak amac\u0131yla y\u00f6nlendirilmesi olarak tan\u0131mlayabiliriz.<\/p>\n<p>Navigasyon tasar\u0131m\u0131, web tasar\u0131mdaki pek \u00e7ok ayr\u0131nt\u0131 ile ilgilidir ve navigasyon tasar\u0131m\u0131 i\u00e7in uzmanlar taraf\u0131ndan kabul g\u00f6ren evrensel bir do\u011frudan s\u00f6z edemeyiz. Her web sitesi, tasar\u0131mda ve tasar\u0131m sonras\u0131nda pek \u00e7ok sorunla kar\u015f\u0131 kar\u015f\u0131ya kalabilir. Bu sorunlar\u0131 ve hatalar\u0131 ortadan kald\u0131rmak i\u00e7in belirli kurallara uyman\u0131zda fayda vard\u0131r.<\/p>\n<hr \/>\n<p><strong>1. \u0130lk olarak bilgi mimarisini tamamlay\u0131n.<\/strong><\/p>\n<p>B\u00fcy\u00fck bir web sitesinin i\u00e7eri\u011finin planlanmas\u0131, navigasyonun tasarlanmas\u0131ndan \u00f6nce tamamlanmas\u0131 gereken temel i\u015ftir. Bir ba\u015fka deyi\u015fle bilgi mimarisi (information architecture) olarak bilinen web sitesi veya kurum-i\u00e7i haberle\u015fme a\u011flar\u0131 i\u00e7indeki navigasyon sistemlerinin, kullan\u0131labilirlik ve bulunabilirli\u011fi desteklemek amac\u0131yla yap\u0131sal tasar\u0131m, organizasyon, etiketleme ve aramalarla bilgi \u00fcr\u00fcnleri ve deneyimlerin olu\u015fturulmas\u0131 gerekmektedir. \u0130yi bir bilgi mimarisi olu\u015fturulmadan navigasyonun tasarlanmas\u0131, bir kitab\u0131n dizgisi yap\u0131lmadan \u201ci\u00e7indekiler\u201d b\u00f6l\u00fcm\u00fcn\u00fc haz\u0131rlamak gibi olacakt\u0131r.<\/p>\n<p>Bilgi mimarisi \u00fczerinde \u00e7al\u0131\u015f\u0131rken i\u00e7eri\u011fi kullan\u0131c\u0131n\u0131n bak\u0131\u015f a\u00e7\u0131s\u0131yla g\u00f6rebilmelisiniz. Baz\u0131 durumlarda web tasar\u0131mc\u0131lar\u0131n i\u00e7eriklerin uygun \u015fekilde planlanmas\u0131 konusunda m\u00fc\u015fteriyi ikna etmeleri gerekebilir. B\u00f6yle durumlarda tasar\u0131mc\u0131lar\u0131n a\u015fa\u011f\u0131daki sorulara cevap vermeleri, web sitesinin tasla\u011f\u0131n\u0131 haz\u0131rlamalar\u0131n\u0131 kolayla\u015ft\u0131raca\u011f\u0131 gibi tasar\u0131mda m\u00fc\u015fteriyi ikna etmelerine de yard\u0131mc\u0131 olacakt\u0131r:<\/p>\n<ul>\n<li>Web sitesi i\u00e7in hangi sayfalara ihtiya\u00e7 var?<\/li>\n<li>Her bir sayfa bir amaca hizmet ediyor mu?<\/li>\n<li>\u0130\u00e7erik mant\u0131kl\u0131 ve ili\u015fkilendirilebilir par\u00e7alara ayr\u0131labiliyor mu?<\/li>\n<li>\u0130lerde i\u00e7erik eklemek i\u00e7in nelere dikkat edilmelidir?<\/li>\n<li>Hangi kullan\u0131c\u0131 gruplar\u0131 ile \u00e7al\u0131\u015f\u0131yorsunuz?<\/li>\n<li>Her kullan\u0131c\u0131 tipi i\u00e7in \u00f6ncelikli ama\u00e7 nedir?<\/li>\n<\/ul>\n<p>Yukar\u0131daki sorulara cevap vererek i\u00e7eri\u011fin kullan\u0131c\u0131larla nas\u0131l bir etkile\u015fim sa\u011flayaca\u011f\u0131n\u0131 kavramak iyi bir navigasyon tasar\u0131m\u0131 i\u00e7in \u00e7ok \u00f6nemlidir.<\/p>\n<hr \/>\n<p><strong>2. Sade tutun.<\/strong><\/p>\n<p>Navigasyon b\u00f6lgesi olabildi\u011fince basit olmal\u0131d\u0131r. Kullan\u0131c\u0131y\u0131 \u00e7ok say\u0131da se\u00e7ene\u011fe maruz b\u0131rakmak ve navigasyonu metinlerle doldurmak web sitesinin kullan\u0131labilirli\u011fini ciddi bir \u015fekilde olumsuz etkileyecektir.<\/p>\n<p>Se\u00e7enekler kullan\u0131c\u0131lar\u0131n istedikleri bilgi ve \u00fcr\u00fcnlere kolayca ve h\u0131zl\u0131ca eri\u015febilece\u011fi \u015fekilde tasarlanm\u0131\u015f oldu\u011fu i\u00e7in olduk\u00e7a sade oldu\u011fu izlenimi veriyor. Alt sayfalar mini-siteler gibi tasarlanm\u0131\u015f ve ayn\u0131 format izlenmi\u015f. Kullan\u0131m\u0131 kolay, tahmin edilebilir ve tutarl\u0131 bir yap\u0131ya sahip. \u00dcr\u00fcn yelpazesi ve pek \u00e7ok sayfan\u0131n var oldu\u011fu d\u00fc\u015f\u00fcn\u00fcld\u00fc\u011f\u00fcnde i\u00e7erik organizasyonu kullan\u0131c\u0131lar i\u00e7in olduk\u00e7a ba\u015far\u0131l\u0131 bir deneyim sunuyor.<\/p>\n<hr \/>\n<p><strong>3. Y\u00f6nlendirmeye dikkatli bir \u015fekilde karar verin.<\/strong><\/p>\n<p>Bir bilgisayar ekran\u0131n\u0131n genel olarak g\u00f6r\u00fcnt\u00fclenme format\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcrsek yatay navigasyon \u00e7ok kullan\u0131\u015fl\u0131 olacakt\u0131r. \u00c7o\u011fu zaman daha dengeli ve kullan\u0131\u015fl\u0131 g\u00f6r\u00fcn\u00fcr ve tasar\u0131m a\u00e7\u0131s\u0131ndan da i\u00e7eri\u011fin yerle\u015ftirilmesi kolayd\u0131r.<\/p>\n<p>Yatay men\u00fcler her i\u00e7erik i\u00e7in uyumlu de\u011fildir. Bu nedenle \u00e7o\u011funlukla, \u00f6zellikle e-ticaret sitelerinde, dikey navigasyon tercih edilir. Dikey navigasyonda renkli i\u00e7erik etiketleri ve \u015feritler sayfan\u0131n a\u015fa\u011f\u0131 kayd\u0131r\u0131lmas\u0131 s\u0131ras\u0131nda ekran\u0131n izlenmesini ve \u00fcr\u00fcnlerin bulunmas\u0131n\u0131 kolayla\u015ft\u0131r\u0131r. Yatay bir web sitesi se\u00e7enek ve metinler eklendikten sonra dikey bir web sitesine g\u00f6re daha karma\u015f\u0131k g\u00f6r\u00fcnebilir.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><strong>Sonu\u00e7<\/strong><\/p>\n<p>Web\u2019deki her \u015feyde oldu\u011fu gibi yeni teknikler, teknolojiler, cihazlar ve trendler kendi talep ve yeniliklerini getiriyor. \u00d6rne\u011fin art\u0131k responsive web tasar\u0131m, bilinen yatay navigasyonun k\u00fc\u00e7\u00fck ekranlarda dikey navigasyon olarak g\u00f6r\u00fcnt\u00fclenebilmesi anlam\u0131na geliyor.<\/p>\n<p>Bir web sitesi tasar\u0131m\u0131nda iyi bir navigasyon olu\u015fturmak i\u00e7in tek bir se\u00e7ene\u011fe ba\u011fl\u0131 kal\u0131nmas\u0131 \u015fart de\u011fil. Tabii ki web sitesi istatistiklerine ve d\u00f6n\u00fc\u015f\u00fcm verisi analiz edilerek yap\u0131lan bir tasar\u0131m ve test etme yakla\u015f\u0131m\u0131n\u0131n en iyi sonucu verme olas\u0131l\u0131\u011f\u0131 y\u00fcksektir. Arama motorunun web sitesine trafik sa\u011flamas\u0131 i\u00e7in navigasyonun tahmin edilebilir, sade, tutarl\u0131 ve iyi yerle\u015ftirilmi\u015f olmas\u0131 gerekir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kullan\u0131c\u0131lar\u0131n web sitenizde kolayca gezinebilmeleri ve istedikleri bilgilere eri\u015febilmeleri i\u00e7in temel navigasyon kurallar\u0131na dikkat etmeniz \u00f6nemlidir. Web sitesi navigasyon tasar\u0131m\u0131, web tasar\u0131m en \u00f6nemli k\u0131s\u0131mlar\u0131ndan birini olu\u015fturuyor. Web sitesini sa\u011flam bir temel, kolay kullan\u0131m ve iyi bir g\u00f6r\u00fcn\u00fcme sahip olacak \u015fekilde tasarlamak gerekiyor. Web siteniz yoluyla sat\u0131\u015flar\u0131n\u0131z\u0131, yat\u0131r\u0131m d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcz\u00fc ve t\u00fcketiciler ile etkile\u015fiminizi art\u0131rmak i\u00e7in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12160,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[334,2,336,335,134,108,133,118,119],"tags":[],"class_list":["post-12159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ankara-web-tasarim","category-design","category-domain","category-e-ticaret","category-logo-ve-kurumsal-kimlik","category-sosyal-medya","category-tasarim","category-frontpage-article","category-images"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Web Tasar\u0131mda Temel Navigasyon Kurallar\u0131 | Eliz Yaz\u0131l\u0131m<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elizyazilim.com\/blog\/web-tasarimda-temel-navigasyon-kurallari\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Web Tasar\u0131mda Temel Navigasyon Kurallar\u0131 | Eliz Yaz\u0131l\u0131m\" \/>\n<meta property=\"og:description\" content=\"Kullan\u0131c\u0131lar\u0131n web sitenizde kolayca gezinebilmeleri ve istedikleri bilgilere eri\u015febilmeleri i\u00e7in temel navigasyon kurallar\u0131na dikkat etmeniz \u00f6nemlidir. Web sitesi navigasyon tasar\u0131m\u0131, web tasar\u0131m en \u00f6nemli k\u0131s\u0131mlar\u0131ndan birini olu\u015fturuyor. Web sitesini sa\u011flam bir temel, kolay kullan\u0131m ve iyi bir g\u00f6r\u00fcn\u00fcme sahip olacak \u015fekilde tasarlamak gerekiyor. Web siteniz yoluyla sat\u0131\u015flar\u0131n\u0131z\u0131, yat\u0131r\u0131m d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcz\u00fc ve t\u00fcketiciler ile etkile\u015fiminizi art\u0131rmak i\u00e7in [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elizyazilim.com\/blog\/web-tasarimda-temel-navigasyon-kurallari\/\" \/>\n<meta property=\"og:site_name\" content=\"Eliz Yaz\u0131l\u0131m\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/elizyazilim\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-15T10:19:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elizyazilim.com\/blog\/wp-content\/uploads\/taslak-blog-eliz-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"elizyazilim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" 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